About Merchanto
Merchanto is a European-based fintech company with a strong and brave Ukrainian soul. Founded in early 2022 - at one of the most challenging times in modern history - we didn’t lose faith. We came together, stayed resilient, and worked harder than ever to turn our vision into reality. From those humble yet determined beginnings, we have grown into one of the leading providers of dispute management software in the industry.
Our story is not one of luck but of lived experience. The idea behind Merchanto was born from real challenges that online merchants face every day. We’ve walked the same path as our clients - encountering the same obstacles, frustrations, and opportunities. With extensive practical experience in Digital and Affiliate Marketing, Online Payments, and Subscription-based Services, we deeply understand the pains and challenges every merchant faces on their journey. But understanding is only the first step - we know how to solve these challenges. From launching online businesses to optimizing payment flows and ensuring sustainable growth, we’ve turned our expertise into technology that empowers others to succeed.
Pavlo Salnikov
CEO
Today, our team brings together nearly 50 talented professionals across multiple domains. Our engineers use cutting-edge development methodologies and integrate AI and Machine Learning to continuously improve our products. Meanwhile, our Business Development and Customer Success teams deliver exceptional results for our merchants - guiding them through the platform, understanding their challenges, and helping them find the best solutions.
Every member of our team shares a common vision and a shared purpose - to help merchants around the world grow confidently and efficiently. We work hard because that’s in our DNA.
We are also building strong partnerships with Visa, Mastercard, and other global payment leaders. These collaborations enable us to deliver next-generation solutions to our clients - often before they reach the broader market.
At Merchanto, our ambitions extend far beyond dispute and fraud management. We are shaping the future of merchant experience, and we are proud to invite our clients and partners to join us on this exciting journey.
Objectives and values
What is important for us?
People
We value our team and our customers, treating everyone with respect, integrity, and professionalism in everything we do.
Technology
We aim not only to follow technological progress but to anticipate it. Our commitment to excellence means we always prioritize quality and performance over short-term savings.
Security
Security is never to be underestimated. It stands at the core of everything we do - from our internal operations to safeguarding our clients’ sensitive information.
Time
We treat time as one of the most valuable resources - for our team and for our clients. Through automation, efficient support, and seamless onboarding, we help businesses operate smarter and move faster.
Success
We believe our success is only possible when our customers succeed. Their growth is our top priority - every decision we make and every feature we build is connected to that goal.
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